Why Hide?

Creating a word-of-mouth buzz using social media…

Film Social Media

Using digital platforms to build a buzz around independent movies

Navada has partnered with the team behind Why Hide?, a small, independent film shot in the North East of England, to build an audience on social for their production.

We are helping build brand awareness of Why Hide?, using a combination of the tried and tested and innovative methods of social growth on a budget. The focus has been on platforms that offer the best methods of targeting, allowing us to zone in on the audience segments identified in partnership with the client.

Navada also went behind the scenes, to capture the activity on set and are supporting with the development of featurettes that will appear on the DVD release of the movie.

Who should care?

Directors and producers who want to use digital to reach new audiences and build a word-of-mouth buzz around their production.

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